Macrovision® Corporation (Nasdaq: MVSN), the world’s leading provider of software licensing technologies, today announced that its new FLEXnet™ universal software licensing platform is receiving strong industry support from major technology partners through the FLEXnet Alliance Program. FLEXnet partners will leverage the FLEXnet Alliance Program to offer an array of complementary infrastructure, consulting, corporate and value-added solutions to both software vendors and corporate customers.
Launched to wide acclaim from software industry leaders at the SoftSummit™ conference, Macrovision FLEXnet provides an integrated, modular licensing platform that eliminates the inefficient, single-point solution approach prevalent today. FLEXnet defines a flexible licensing standard that enables both software vendors and their customers to take advantage of streamlined pricing, packaging, licensing and protection.
“We’re thrilled that some of the world’s leading organizations have chosen to partner with Macrovision to deliver FLEXenabled™ solutions to their customers,” said Dan Stickel, Executive Vice President and General Manager of the Macrovision Software Technologies Group. “Working with best-of-breed partners is fundamental to how we view the future of software licensing. Macrovision is fully committed to providing our partners with the technical and marketing support they need to develop and deliver world-class solutions.”
Technology vendors and their customers benefit from the FLEXnet Alliance Program by having access to a comprehensive range of solutions, backed by Macrovision and leading technology companies, that seamlessly integrate with the FLEXnet licensing platform. Companies joining the FLEXnet Alliance Program today include: Aditi Technologies, Boonty, Diggibag, Digital River, element 5, Globalware Solutions, InstallShield, Intel, Intraware, MarketShare, Micro Bureau, MontaVista, ON Technology, Open Channel Solutions, Petersen New Media/Compingo, Platform Computing, Softrax Corporation, StreamTheory and Tally Systems Corp. Key Technology Partners Back FLEXnet to Automate Software Business
“Software Developers need a seamless and integrated delivery solution, one that spans the entire software lifecycle from installation through licensing and updates,” said Viresh Bhatia, CEO, InstallShield. “Bringing together InstallShield, the market leader in software delivery tools, and Macrovision, the market leader in electronic licensing and activation, allows us to forge new solutions that simplify and streamline software delivery for our joint customers.”
“Our partnership with Macrovision is key to maintaining Intraware’s leadership in the electronic software delivery and management space,” said Peter Jackson, President and Chief Executive Officer of Intraware. “Through the FLEXnet Alliance, we can extend an even more seamless and integrated solution that reduces distribution and ongoing management costs and time to deployment, while enhancing customer relationships – an extremely attractive solution for both the enterprise software publisher and their customers.”
“We are excited about being a FLEXnet partner because it will allow us to deepen the way that we have provided solutions for our common customers for the past 12 years,” said Ed Rose, CEO, Open Channel Solutions. “Macrovision is uniquely positioned to build on their market position and installed base to facilitate a set of standards that will create incredible value in our industry. We support FLEXnet because it is good for everyone when market leaders like Macrovision and OCS take an active role in simplifying the business of licensing.”
“Through Macrovision’s Alliance Program, we can leverage our expertise in grid computing to deliver a flexible, responsive, grid-enabled enterprise license management offering in conjunction with the FLEXnet platform,” said James MacDonald, Vice President, Business Development, Platform Computing. “By intelligently allocating software licenses across a grid infrastructure, we can increase the productivity and efficiency of engineers across the enterprise.”
“As a global software services company specializing in custom technology solutions, Aditi recognizes the unique value proposition of FLEXnet’s modular design and flexible capabilities,” said Vinayak Karnataki, VP North America, Aditi Technologies. “Using FLEXnet, we can precisely tailor software licensing and activation solutions to each customer's particular needs. This adds significant value to our own services portfolio, while lowering customers' costs and expediting their time to market.”
“Representing nearly 34,000 companies, Digital River has become a recognized market leader in building, managing and growing online businesses,” said Joel Ronning, CEO, Digital River. “Much of our success can be attributed to our comprehensive outsourced e-commerce model, which integrates our own e-commerce technology and e-marketing expertise with some of the most effective business processes and services available. That’s why we joined the FLEXnet Alliance. Macrovision’s FLEXnet product complements our e-commerce offering and allows us to further enable our consumer and enterprise software customers to more effectively sell online and reduce the cost of managing the release, notification and fulfillment cycles.”
“element 5 helps software publishers succeed in e-business, so we are continually searching for new ways to maximize Internet sales and profitability. With Macrovision’s FLEXnet, we have a broad platform on which to build innovative solutions that expand our customers’ markets and open new revenue streams,” said Gerrit Schumann, CEO, element 5. “Participating in the FLEXnet Alliance puts element 5–and our customers at the forefront of today's most advanced license management technology.”
“GlobalWare Solutions and Macrovision have successfully partnered together to provide joint customers a total outsourced e-commerce solution, a ‘best of the best’ marriage of our world-class PowerCommerce system with Macrovision’s market-leading electronic licensing and activation technologies,” said Eric Holstege, VP e-Commerce, GlobalWare Solutions. “We’re excited about working with Macrovision to take this solution to the next step by leveraging the power of the FLEXnet platform for our customers.”
“For over 20 years, MarketShare has specialized in helping software companies make better decisions about pricing. We joined the FLEXnet Alliance to better serve clients in need of innovative pricing solutions, including usage-based or utility pricing,” said Jim Geisman, Principal, MarketShare. “With FLEXnet, we're able to recommend innovative licensing strategies that deliver greater value to both our clients and their customers, and we can be confident that these strategies can be quickly and easily put into practice.”
“MontaVista has previously partnered with Macrovision to flexibly deliver software while preventing unauthorized use so we are eager to embrace the expanded capabilities of the next-generation FLEXnet platform,” said Sheila Baker, VP of Marketing, MontaVista. “FLEXnet’s modular design will provide customers with more flexibility in how they build their products. Not only will this speed their time to market, it will also reduce R&D costs: a classic win-win for any developer or manufacturer.”
“We joined the FLEXnet Alliance because Macrovision and ON Technology share a common goal of providing IT solutions that allow companies to optimize the utilization and agility of their infrastructures, while driving down cost and complexity,” said Phil Neray, VP of Marketing, ON Technology. “By leveraging the FLEXnet platform, ON Technology can give customers the flexibility of dynamic software provisioning while simplifying the task of managing software license compliance.”
“Licensing is closely linked to the operational and revenue processes of any software company. Softrax’s unique solution for contract renewal, billing and revenue recognition is ideally complemented by FLEXnet’s comprehensive licensing platform,” said Robert O’Connor, President and CEO of Softrax Corporation. “Customers can reduce cost by automating cumbersome, manual processes, while opening critical new revenue opportunities. We are excited to see the two industry leaders forge this partnership.”